Robert Scoble wrote a scathing entry in his blog attacking Microsoft’s focus (or lack of) in its “we’re in it to win” campaign.
I don’t think Microsoft is. The words are empty. Microsoft’s Internet execution sucks (on whole). Its search sucks. Its advertising sucks (look at that last post again). If that’s “in it to win” then I don’t get it. I saw a bunch of posts similar to the one on LiveSide coming out of the MVP Summit. I didn’t post any of them to my link blog for a reason: All were air, no real demonstrations of how Microsoft is going to lead.
Microsoft isn’t going away. Don’t get me wrong. They have record profits, record sales, all that. But on the Internet? Come on. This isn’t winning. Microsoft: stop the talk. Ship a better search, a better advertising system than Google, a better hosting service than Amazon, a better cross-platform Web development ecosystem than Adobe, and get some services out there that are innovative (where’s the video RSS reader? Blog search? Something like Yahoo’s Pipes? A real blog service? A way to look up people?) That’s how you win.
He’s got a point. When was the last time Microsoft catered to the user instead of the business. When was the last time they innovated?
Microsoft has two problems really. 1. They don’t develop, they takeover/buy (although Google seems to be heading in that direction). 2. When they do develop, they do it for the lowest common denominator (Reminds me of AOL).
Its all about the bottom dollar and not innovation for them. If it’s not pre-installed it doesn’t do well. Give anyone a choice and 9/10 times they will use a competitors product.
With all their problems with One Care… is now the time for Microsoft to be beating thier chest about how great they are?